Blog Entries, Writing

Design and Creativity

I was curious about where in the brain creativity is created. I looked over several articles dealing with creativity and design and the conclusions were nebulous.

An article in The Guardian from December 28, 2015 stated:

Even in the wilderness that is human thinking, creative ideas seem to be deliberately designed to defy empirical inquiry. There is something elusive, perhaps even mystical, about them – visits from the muse or lightbulbs come to mind.


Where does ‘creativity’ happen in your brain?
Arne Dietrich

A test was developed to measure creativity, like thinking up alternative uses for a common object like a garden hose, for example. Theoretically, the least thought of solution was supposed to be the most creative.

Hmmmm. Really? Does that mean if I figured out a way to use a garden hose as monster truck tire and 18 other people did, too, that I am less creative? Even if I never consulted with those other 18 individuals? Even if I came up with an ingenious solution all on my own?

Einstein (allegedly) said that the measure of intelligence is not knowledge, but imagination. And isn’t imagination where creativity starts?